Did you know that you now have the opportunity to look, feel and try on current collections from Bonobos before purchasing? Yes! Forget about those annoying web “fit guides” and say hello to Bonobos Guideshop. An e-commerce store, designed to allow customers to see and try on the clothing in person before placing an order through the Bonobos website.
Last week, I was able to come in and experience the service a day before the opening party. I was guided through the process with the help of skilled Bonobos Guide… Let me just tell you, this is going to revolutionize the way you shop “online”. First of all, I was impressed by the two-story, 4,000 square foot store, (the biggest one so far). Even more, the customer service was extraordinary. And the steps are as easy as making an appointment, come in, see it, try on, like it, order online.
SIDENOTE: I must say, it was a bit strange to walk out of the store empty handed, but when you think about it, it makes sense. In a city like New York where everybody’s on the move, the last thing you need is carrying something that will slow you down. Besides, my order arrived at my doorstep within two days. – Whoop whoop!
After my shopping was done, it was finally time to partay! The celebratory evening was co-hosted by Founder and Executive Chairman Andy Dunn and newly appointed CEO Fran Della Badia. At the brand new flagship store, local VIPS and influencers all gathered to toast in style. . We enjoyed beers from local favorite Brooklyn Brewery, Clambake Rosé by Ripe Life Wines, dark and stormies by Zacapa Rum, bites from County restaurant, and tunes spun by DJ Franco V.
Visit the Bonobos Guideshop at 95 Fifth or reserve a convenient time online at http://www.bonobos.com/guideshop.
Jorge Gallegos
Not just a pretty face
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